Kimberly-Clark Global Mobility Game
PowerPoint Game Design
Interactive Game Teaches Process for International Work
The Challenge
Create an interactive quiz game that can be controlled from a tablet and projected on-screen for a large audience.
The Solution
Graphic Ardt & Design, Inc. used PowerPoint animations to build an engaging Q&A game from HR's educational materials.
Kimberly-Clark regularly sends employees to work overseas. Those employees need to follow specific procedures outlined by HR’s Global Mobility office. In order to help groups understand and remember the process better, the company requested a quiz game that could be presented to meetings of potential candidates. Read more.
Animations Build in Navigation Control
International employment can be a challenge, with a number of detailed steps to complete by those interested. Understanding the process can be a dry task… unless you make it a game, more engaging to participate in and easier to present by the Global Mobility division of HR.
In the Global Mobility Game, on-screen zones to swipe or tap allowed the presenter to move the game forward, while animations added to the entertainment value of the game. A game piece measured progress, moving from one numbered location to the next on the “game board”; a wrong answer sent the players back to discuss the topic more; and game completion was celebrated with a quick fireworks display. This game, created entirely in PowerPoint, helped candidates learn pivotal parts of international relocation in an entertaining way.
Kimberly-Clark "Sketch" Videos
Motion Graphics
Kimberly-Clark Videos Promote Employee Engagement
Kimberly-Clark’s employer branding efforts began with “Unleash Your Power”, a campaign based on the doodles people might playfully draw during meetings. As the campaign grew, illustrations became more involved while retaining their “sketch” style. Videos to open HR conferences and other meetings were a necessity to quickly introduce new initiatives before leadership delved deeper into the topics. Watch the videos below.
Carrying Through on a Theme.
The “Unleash Your Power” employer branding campaign ran from 2012-2016, promoting easier ways for Kimberly-Clark’s global workforce to engage with personnel, from bottom to top. Leadership Conferences, HR Summits, and CEO Forums, as well as departmental communications, benefitted from these personable, dynamic videos.
Think Customer
Unleash Your Power Introduction
Drive to 150 Years
Journey to Continuous Improvement
Kimberly-Clark "The Power of a CFO"
This video was commissioned by Kimberly-Clark for its annual leadership summit in 2013. The goal was to drive profitable growth and continuous improvement by bringing their “ONEfinance” plan to life.
Task Force for Global Health bumper ads
A pair of short ads designed to run before the YouTube video starts, these bumper ads were part of a digital awareness campaign for the Task Force for Global Health. They were designed to raise awareness and drive people to the Task Force’s web site.
Task Force for Global Health
This is one of three videos focusing on important messages extracted from longer videos about the mission of the Task Force for Global Health. The project was comprised of creating a new intro/outro for the videos, editing them and updating the nameplates.
Kimberly-Clark "Original Thinking Happens Here"
This promotional video is used by Kimberly-Clark to highlight the benefits of working at their Neenah, WI headquarters and living in the Fox Valley area.
Kimberly-Clark Engineering LinkedIn Ad
This ad was created to attract engineering applicants to Kimberly-Clark's recruitment program.